Centrefold: The Strada


My Wild Love is a little company that makes outspoken bicycles from the best of Columbus steel. The founders, Paul and Dario, starting off by bringing old frames to life – specifically 32 unridden or reconditioned Columbus SLX frames they found in 2015 – and now they build their own. From construction to paint, everything takes place in Treviso, Italy. The Strada was their first (and brightest) release and really is the spirit of My Wild Love. Dripping with chrome and loaded with a rock-and-roll attitude, this bike is guaranteed to turn heads wherever you ride. It’s an ode to the roads and the loud, Italian steeds that once dominated them.